Search engines are constantly updating and upgrading and so too should your Internet marketing campaigns. Content that compels site visitors to stay on site, gather more information, and move toward conversions is absolutely vital for your website success. Our website content creation service not only improves your SEO, as well as Paid Search (PPC), it drives your customers toward that all important final decision to do business with you.
We work with you to create the story of your company and what it is that you do for your customers. Our content is designed for on page topic relevancy that search engines love for both organic rankings and paid search metrics. Our professional content writing services combines your website’s purpose with your customers’ requirements. Our powerful content creation encourages your customers to stay on your website, gather more information about your products or services, and ultimately buying from you.
Web Content Optimization
We can optimize your current content pages and blog posts to improve relevancy by rewriting, adding images, including videos, and infographics display. We can build out an impressive library of blog articles that clearly demonstrate that you are a leader in your market niche. This elevates your authority in the search engines, propelling your site even higher in search engine listings. Your Paid Search campaigns will show considerable improvement with more compelling target pages for your advertising.
Blog Article Management
New optimized material must be added to your site consistently. We manage your Content campaign adding quality content on a consistent basis. The number of new blog articles added is determined by the marketing campaign we implement for you. The minimum number of blog articles we provide is one article per week. We create blog articles (aka posts) with targeted topics that interest your customers. Additionally, articles are written to enhance your expertise for the services you offer.
Press Release Management
One of the most effective methods for bringing more traffic and attention to your business is press releases. Our press release writers have over a decade of experience writing press releases. Get the quality of high price PR firm, without the cost of a traditional PR firm. We tailor every press release to your business. We create original copy for every press release with material designed to encourage readers to visit your website. Additionally, press releases are a bit of “Secret Sauce” for SEO rankings and we take full advantage of that knowledge to elevate your website in search.
Distributing Digital Assets
Digital assets are individual content elements that make up web pages. Your digital assets are the text, images, videos, infographics, pdfs, and entire blog articles that you own on your website. We can utilize those assets by distributing them to blogs, social media and other websites. Think of your digital assets as fuel that will drive authority building and your content marketing and authority building. Distributing your digital assets results in links to your website that significantly improve your brand power as well as elevate your search engine rankings.
Content is all the elements that make up the web pages (and posts if you are using WordPress) that are within your website. Content includes, text, images, videos, infographics, PDFs, and any other documents that users can access.
We create content using a number of methods. We write original content for web pages and posts. We also use curated content to develop timely and relevant posts that directly speak to your customers about their issues and your solutions. We find pertinent images that create a visual feeling related to the page or post topics. We also produce infographics that many people find useful in explaining large topics. We can produce short explainer and review videos as well, although we are not a video production company.
First, every article we produce is at least 500 words in length. For top level pages (not posts) we may use up to 2000 words. We recommend that you send us original images whenever possible. We can choose images for you, however, you will need to pay for the images separately.
Curated content consists of attributed web pages where we gather snippets of text, video or images. Attribution comes from linked text back to the original article. All search engines approve of curated content; it is used on all major news sites including CNN, Huffington Post, Wall Street Journal, Fox News, ESPN and others. We surround the curated content with original text to create a very readable and informative article. All our articles are immediately submitted to search engines and they are always approved.