Internet Marketing From

Internet Marketing
What’s It All About

Get More Business Using Online Strategies specializes in Internet Marketing

Internet Marketing Defined

Internet Marketing is an important piece of your overall business plan and advertising strategy. Internet Marketing is basically any marketing activity performed on the Internet. It is frequently referred to as “Website Marketing”, “Online Marketing” and “Web Business Marketing.” Internet marketing focuses on using online (Internet) advertising to bring new customers/clients/patients to a website, group of websites, or Social Media properties. The bottom line is this . . . website marketing is a major factor in your business’ success.

There are several techniques employed to perform Internet Marketing, including:

  • Search engine optimization
  • Social media
  • Pay per click advertising
  • Banner advertising
  • Email list campaigns

Internet Marketing And Advertising Explosion

Internet marketing is now part of our daily lives . . . we expect to see it whenever we search online or open a website. We use Google, Yahoo, Bing, plus social media like Facebook and Twitter so frequently that we are not really conscious of the vast amount of marketing messages we see every day. The Internet is rapidly replacing television as society’s primary source of information, news, and entertainment. Many companies have completely abandoned the use of print media, radio, and TV platforms for advertising and are focusing their marketing efforts entirely on Internet marketing. Because business owners can target the advertising more precisely, both giant and micro sized business owners are leveraging the Internet for new business acquisition.

Internet Marketing – The Primary Areas Of Activity

The following groupings are general areas of Internet Marketing focus. Most online businesses use more than one approach. We utilize these rather broad categories for definitions although they tend to overlap and are somewhat arbitrary. We also want to point out that there are no hard and fast rules about the definitions for each area of Internet marketing. Much of website marketing is technical, some is business, and some website marketing is almost an art form.

Web Marketing . . .

  • Organic (free) search engine results as a result of search engine optimization, aka SEO campaigns
  • E Commerce Web sites
  • Online advertising via search engines (Pay per click)
  • Information or promotional or Web sites
  • Affiliate marketing Web sites

Social Media Marketing . . .

  • Advertising through Social media properties, including Facebook, Twitter and others
  • Marketing content efforts in social networking website, including Facebook, Twitter and others

Developing Your Internet Marketing Strategy

Guiding you through your Internet Marketing strategy is just one of the many services provided by Vancouver WA SEO. We work directly with you to design and implement the best possible online marketing program. One size does not fit all! We customize your advertising campaigns to get you optimum ROI. Social media marketing may work well for one business, but not fit for another. We partner with you to make certain you get Internet marketing that works. Call us today at 503-828-6268 to get started with a Complimentary Consultation.

Get Your Internet Marketing Competition Analysis

Would you like to find out what your successful competitors are doing to take business away from you? Our COMPETITION ANALYSIS uncovers exactly how your major competition is getting online business. From there we craft YOUR Internet Marketing program to beat the competition and bring business to you!

We’re your online marketing consultant, so call us with any questions . . . 503-828-6268.

Maile Ohye describes how to create a holistic SEO strategy inclusive of all your company’s online channels (website, blog, social media channels). She uses the mock company, Webmaster Central, and pretends to be the SEO manager of the Webmaster Central Blog. This video illustrates how Internet Marketing SEO strategies are created . . .